Interviews

From a Mentorship Platform to a Profitable Business: The Incredible Journey of MentorCruise to $30k/month

At MentorCruise, we aim to make it incredibly easy for you to find a mentor. We believe in times of remote work, increasingly self-studied individuals and the rise of bootcamps, mentorship is the thing that glues it all together.

Table of contents
  1. In your own words, what does your company do?
  2. How does the company make money?
  3. 3 strategies that have worked to attract and retain customers? 
  4. 3 things that you’ve learned about hiring and retaining great talent?

In your own words, what does your company do?

At MentorCruise, we aim to make it incredibly easy for you to find a mentor. We believe in times of remote work, increasingly self-studied individuals and the rise of bootcamps, mentorship is the thing that glues it all together.

And that’s exactly what we’re seeing in practice – while we initially set out to provide mentors to self-studiers looking to break into tech, today people use us for anything from building their own business to trying to get a promotion.

Our job in this whole thing is to find great mentors, vet them, provide a framework that allows for good mentorships to happen, and make sure everything is running smoothly.

📈 Monthly revenue: $30,000

📈 ~% Churn: N/A

📈 ~% Net profit: Do not wish to disclose

📈 Funding: $0

📈 Initial cost/investment to start the company: Do not wish to disclose

📈 Number of team members: 5

📈 Number of founders: 1

📈 Started: 2018, March

How does the company make money?

💰 Our mentorships are paid, which means mentors on our platform create mentoring plans that include a set amount of calls and services, and we simply take 20% out of the equation. We don’t get paid unless our mentors get paid, and it generally provides a win-win-win.

3 strategies that have worked to attract and retain customers? 

✅ Quality assurance: Having great mentors on the platform that people want to stick with

✅ Accessibility: Making MentorCruise accessible on all devices, via email responses and via app.

✅ Pricing: Encourage higher, long-term pricing.

3 things that you’ve learned about hiring and retaining great talent?

✅ We give all our team members a mentorship stipend. We find that professional development is at the top of the mind for ambitious individuals, so providing this is key.

✅ We trust all our team members to set their own schedule. We don’t track working times and look at output instead. This creates a modern working environment.

✅ We create a tight feedback loop with everyone and give people the information they need to grow and develop.

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