Interviews

From $65 to Six-Figures: How One Blogger Turned Her Passion into a Profitable Business and Changed Her Family’s Life

Whether your goal is to pay off your debt, save for your dream vacation, or finally leave that job you hate, Tracie wants to help. Let her be the person to guide you along your journey.

Table of contents
  1. In your own words, what does your company do?
  2. How does the company make money?
  3. 3 strategies that have worked to attract and retain customers? 

In your own words, what does your company do?

Tracie Fobes has been blogging since 2009… but she didn’t start a blog to make money. In fact, she didn’t even know she could make money doing it.

Once she received her very first check for $65, she realized this whole blogging thing could actually be a legit way to make a difference in her family finances.

Within her first 2 years of blogging, she paid off more than $35,000 in debt thanks to the income she made from her site! 10 years later, she sold her blog for over 6-figures!

Her blog changed her family’s life and allowed them to do things they only dreamed of doing. Tracie wants that for you too!

Whether your goal is to pay off your debt, save for your dream vacation, or finally leave that job you hate, Tracie wants to help. Let her be the person to guide you along your journey.

📈 Monthly revenue: $3,500 – $4,000

📈 ~% Churn: N/A

📈 ~% Net profit: $3,000 – $3,500

📈 Funding: N/A

📈 Initial cost/investment to start the company: $500

📈 Number of team members: 0

📈 Number of founders: 1

📈 Started: 2015, June

How does the company make money?

💰 I offer free courses and products that lead to the paid courses, books, and tools I sell.

💰 I do consulting and am a one-on-one blog coach. During these sessions, I help bloggers find missed opportunities for income and ways to improve their sites.

3 strategies that have worked to attract and retain customers? 

✅ Email marketing: I offer freebies to get people onto my list and put them into funnels where I offer the products they need.

✅ Sales: I have sales on products that are limited only to my current customers/subscribers.


✅ Facebook: I have an active group where I engage with and help my customers.

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